1 ) Unique High Quality Photographs
Nowadays stock images have less importance in sites . Most of them use their own unique custom photographs which tell their business to their viewers
Using custom photographs in a site takes the design step a bit further than just picking stock imagery, and also it makes you unique in that no one else will have those same pictures on their site.
2)Hidden main menus
Latest trends in site header menus are hidden main menu when visitors first visit the site. These hidden menus will only become visible when the visitor is ready to move on or clicks the menu icon. It gives more spaces to banner section which attracts viewers
3)One page large scrolling site
One page site is easier for users to simply scroll through a page to get their information than it is to constantly click to find information.
In addition, new site’s added some slick animations to make the scrolling experience visually attentive.
4) Beautiful Typography
First impressions is the best impression which also are lasting impressions. Whether you realize it or not, your typography helps to create an experience for viewers before they’ve even read a word or clicked a button. The treatment of type creates an atmosphere and elicits a response much the same way as tone of voice does.